The Lead Management Report is a client report that displays all leads added manually or captured using the lead capture widget and lead capture automated marketing campaigns during the selected time period. This report can be used to communicate with leads, assess lead activity, and otherwise manage your leads for your business.This article describes how to view the Lead Management Report, and provides details of the columns that appear in the report. To learn how to customize and filter the report, see Viewing a report.
In this article:
To view the Lead Management Report:
- Click the App Drawer button .
- In the App Drawer, click Reports.
- On the Reports menu, click Clients.
- On the Clients menu, click Lead Management. The Lead Management Report is displayed.
Headings in the Lead Management Report
|Date||The date that the lead was added to the system is listed in this column.|
|Lead||The name, email, and profile image of the client account associated with the new lead is listed in this column. Relevant details about this customer, such as pass status, waiver status, contract status, special notes, unpaid visits, and account balance will be noted here by small icons. Hover over any icon to learn more.|
|Campaign||The lead capture marketing campaign used to obtain the lead is listed in this column.|
|Purchase Option||The incentive purchase option offered with your lead capture marketing campaign is listed in this column.|
|Lead Created By||If the client was manually added as a lead, the name and profile image of the staff member who created the new lead is listed in this column.|
|Referred By||If the client was referred to your business by another client, the name and profile image of the client who made the referral is listed in this column.|
|Status||The status of the lead is listed in this column. By default, the status is New. It can be changed manually by clicking the arrow icon and selecting Active or Not Interested.|
Advanced filters in the Lead Management Report
|Client Status||Use this filter to determine which clients to include in the report based on whether they currently have an active Purchase Option.|
|Home Location||Use this filter to determine which clients to include in the report based on the home location associated with their profile. This filter will only allow you to filter by active locations. Deactivated locations will not be displayed.|
|Groups||Use this filter to determine which clients to include in the report based on their client group.
NoteThis filter will pull any relevant information from the available fields. For example, if you filter for groups a, b, and c, the filter will find clients from group a, group b, group c, and any combination thereof, as opposed to only finding clients who belong to all three groups.
|Campaign||Use this filter to determine which leads are included in the report based on which lead capture automated campaign was sent to them.|
|Client Types||Use this filter to determine which clients to include in the report based on their client type.|
|Lead Created By||Use this filter to determine which leads to include in the report based on which staff member manually added the lead.|