Ava Taylor is an author, entrepreneur, and small business coach who has been catalyzing the careers of yoga teachers and yoga studio owners around the globe since 2009. She is the founder and Chief Catalyst of YAMA Talent, the world’s first artist management agency and consulting firm for the yoga space. Committed to running an ethics-based business, her personal mission is to be a Catalyst for Better Living, and to bring the tools of wellness to communities of all kinds. Ava has pioneered the development of the booking, management, and consulting business models, as well as instituted professional infrastructure to support the explosive growth of the previously “mom & pop” yoga industry. She commands a global ecosystem of relationships 3M strong. As an Artist Manager, she has managed over $5M in billings and cultivated a client list of over 50 of America’s top-billed yoga teachers. As a Strategic Advisor, she has collaborated with over 150 brands and is the go-to strategist for top yoga teachers, studios and brands looking to increase their relevance in the wellness space. As a Creator she has produced, the Catalyst Online Business School for Yogis + written a forthcoming book, Your Yoga Business Catalyst with Human Kinetics Spring 2022.