WellnessLiving at the 2019 Iyengar Yoga USA National Convention
Attending the 2019 Iyengar Yoga USA National Convention was an unforgettable experience that our team will cherish forever. We were truly inspired by all who were present and reminded of why we aim to make the best software in the industry!
About the 2019 Iyengar Yoga USA National Convention
The Iyengar National Convention is a unique event open to yoga lovers, yogis, and yoga instructors alike. Over the course of seven days, the exhibition showcased multiple classes, seminars, and unique performances. The goal is to give attendees the opportunity to learn the teachings of B. K. S. Iyengar, the founder of the practice. This year’s uplifting and successful convention just took place this past April, in Dalla, Texas; headed by Abhijata Iyengar, the granddaughter of Yogacharya B.K.S. Iyengar.
Everyone was inspired by Abhijata and her extraordinary energy and knowledge. Her yoga journey started at the age of 16, studying under her highly recognized and respected family members. Now, she is a senior instructor at the Ramamani Iyengar Memorial Yoga Institute in India – where Iyengar yoga first took its roots. Since then, Abhijata has travelled the world spreading the teachings of her family; she’s been to France, Australia, Switzerland, and China, just to name a few!
In a quick nutshell, Iyengar yoga essentially focuses on the proper alignment of the body during each pose, along with precise breath control. This aims to strengthen the body’s sense of focus, balance, presence, and flexibility. By instilling alignment and balance, Iyengar yoga has helped many to relieve stress in our fast-paced world.
WellnessLiving’s Experience
We are honored to be a part of the Iyengar National Convention this year as a title sponsor. We sent along a team of excited WellnessLiving representatives to meet the attendees and share our story. Among them are: Len Fridman, our Founder and CEO; Avital Shinder, one of our Senior Onboarding Specialists (and a yoga instructor!); Ranvir Bhogal, one of our Product Demo Specialists; and Susie Johnston, one of our Senior Account Managers.
Our team got the opportunity to chat with yoga studio owners and instructors from far and wide and provided comprehensive tours of our software. On top of all of that, we were there to embrace the diverse journeys and listen to the inspiring stories of the attending yoga practitioners.
“It was interesting to learn about their experiences not only in the journey of their practice but also in the journey of opening their new studios and the challenges they overcome every day,” said our very own Avital.
The manager of BKS Iyengar Yoga Studio of Dallas, Skyler Christensen, also joined our team at our booth. Fun fact about Skyler! She was recently onboarded onto WellnessLiving by none other than Avital herself!
The Iyengar National Convention was extremely special for Skyler as her own studio teaches the practice. She spoke with yoga studio owners and other yogis and answered all their questions, including those relating to her positive data migration experience with WellnessLiving! Skyler decided to choose WellnessLiving over her previous software provider, MindBody and hasn’t look back since. She knows that with us, her business is in good hands.
Not only did we meet fantastic people, but we also gave out merchandise and hosted fun competitions, including a spin-the-wheel portion where people could awesome prizes. We even gave away an iPad to one very lucky Ruth Bradley! We’re very happy to announce that Ruth fell in love with our software and signed up with WellnessLiving after the convention to run her business, The Yoga Institute of Broward!
Our team had a great time at the Iyengar National Convention. On top of meeting yoga studio owners and instructors, we also got to witness classes that taught the key features of the practice. It was amazing to see so many people united together.
Avital said it best. “As a yoga teacher, it’s always inspiring to meet other yoga teachers that are so committed to their practice, and also committed to learning and expanding their knowledge.”
WellnessLiving was moved and reminded of the passion of our customers. It’s because of them that we do what we do. Not only does this event makes us happy we connected with so many people, but it also makes us strive to push our software even further!
Choose WellnessLiving
The Iyengar National Convention left us feeling more determined to help business owners around the globe. No one understands managing your own establishment better than we do. After all, WellnessLiving was built by business owners, for business owners!
Len Fridman and Sasha Davids, our founders, first started WellnessLiving when they realized they wanted a better software solution to manage their own fitness business.
Since then, WellnessLiving has grown immensely! Our software is now used by thousands of wellness business owners around the globe.
Business owners love our software so much because of the unique services we provide. Not only do we offer the basics like email marketing, schedule management, and online booking, but we also have a variety of exclusive features that would accommodate any yoga studio owner! Let’s delve a little more into four of our most popular options.
1. Automated Marketing
Our automated marketing feature lets you to spread the word about your studio, fast! Instead of using various platforms, now you can do this using just one program. With us, you can choose from seven automated marketing campaign types to publicize your business.
Our client retention program has four campaigns that you can choose from. This feature helps you send emails, messages, or push notifications to customers who have not stopped by your studio in a while or who may be thinking about leaving.
We also have custom email templates where you can write special emails to your customers, purchase campaigns where an email can be sent to customers when they buy your merchandise, and class announcement messages where a notification is sent when a new class has been added to your schedule.
All eyes will be on your business with our exclusive automated marketing features!
2. Reserve with Google
WellnessLiving and Google have formed a very special partnership that can make your business boom!
Our Reserve with Google option helps your class schedule and studio location appear on Google Search and Google Maps, boosting your studio’s visibility and popularity! When people are browsing the internet for yoga classes in your area, your studio will appear. They can even make payments and book classes directly on the page. Furthermore, this functionality will take their reviews and display them on Google right by your listing!
This exclusive option can truly catapult your business!
3. A Built-In Rewards Program
We know the best way to keep your customers loyal is through a rewards program, which is why we’ve created one which is built-in to the software. With this feature, your clients will feel valued and appreciated.
Choose one or all of our options to help your students accumulate points, such as making a purchase at your store, sharing a review on social media, or even referring a friend – to name a few! You can even customize your own options that would best suit your business and distribute points manually.
The coolest thing about this program is it has a built-in leaderboard. This will help create a little friendly competition amongst your clients, as each will strive to see their name at the top of that list! Your business will skyrocket while your students have fun. It’s a win-win situation!
4. Staff and Client apps
Finally, our staff and client apps help make managing your studio so much easier.
Our Elevate Staff App helps you manage your yoga studio from anywhere in the world. Book student appointments or make cancellations, process payments on the spot, sign important documents, and even view business reports! Whether you’re at home or outdoors, the Elevate Staff App has got you covered.
Our Achieve Client App makes your clients’ lives so much easier too. They can book classes online, make payments, and track loyalty points! The best part about this app is that it keeps away those pesky ads, especially from competitors.
Through this feature, students can also write amazing reviews about your studio. With the help of the Reserve with Google functionality that we mentioned before; we’ll make them public! This app truly gives your clients the convenience they deserve.
Excited to see how WellnessLiving can elevate your yoga studio? Book a free, no-commitment demo today!
