The hashtag (#) is a powerful tool that connects you to your target audience through keywords and phrases. With over 53% of the world’s population on social media, when the hashtag is used correctly it can effectively increase engagement, strengthen your brand, and attract new members to your fitness business. […]
If 2020 was the year to take your business online, then 2021 is the year of the hybrid martial arts studio. A Wakefield Research study suggests that 9 in 10 Americans will continue to take their exercise class at home. With the pandemic and limited person-to-person combat, martial arts studios […]
Push notifications are one of the best ways to connect with—and retain—your clients. They help increase retention rates three to 10 times, while boosting engagement by 88%! Simply put, a push notification is a brief notification or alert that is “pushed” when someone has installed your app and accepted to […]
Happy New Year everyone! We’re kicking this year off by introducing a variety of new features to help you take your business to the next level. We’ve added FitVID on Demand videos to the Achieve Client App so your clients now have the option to watch their favorite workout videos […]
According to a ClassPass trends report, yoga has been the most livestreamed fitness class. This is no surprise—yoga is proven to reduce stress and anxiety, improve sleep, and boost immunity—all important health benefits during this pandemic. As fitness studios reopened, yoga was also the top in-person workout of 2020. There […]
Did you know email marketing is 40 times more effective at getting new clients than Facebook or Twitter? Email is so important for your marketing and it’s a medium that continues to grow. In fact, studies show that about 80% of marketers have reported an increase in email engagement over […]
By KK Hart, guest blogger and certified business coach and consultant The COVID-19 pandemic has transformed how fitness, beauty, and wellness companies/brands operate their businesses. Companies are enforcing strict social distancing and safety protocols, including limiting capacity, requiring the use of masks, and taking the temperature of gym goers […]
Gym and fitness studio owners are fed up. In different parts of the world, the extended closures of gyms and fitness studios have been frustrating, to say the least. In the U.S., although many locations have reopened, capacity has been limited depending on the state. It’s time we take a […]
Managing capacity has become a top priority for your business. With protocols in place, capacity limited to 10 people or less, and a lot of clients wanting to book, you need a way to manage the overflow. Managing capacity with wait lists allows clients to wait for a spot when […]
Virtual is here to stay, and you need to upgrade your business with a sustainable, long-term plan. If 2020 has taught us anything, it’s that we need to be ready for whatever comes our way. WellnessLiving is excited to host training webinars for our customers to offer tools for fitness businesses to succeed. Our […]
Attracting new leads online and nurturing them through a buyers’ journey is critical to the success of your fitness business. However, the fitness industry is extremely competitive. That is why you need to stand out from the crowd with the right lead generation strategy that builds trust, establishes authority, and […]
It’s no surprise that stress levels were up in 2020. COVID-19. It has led people to self-isolate, worry about their finances, and fear for the future. According to a recent IHRSA survey, 69% of female and 57% of male fitness club users are feeling more stressed and are looking for […]
