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45 Lead Nurturing Stats You Can’t Ignore

Most fitness businesses find that generating leads is their biggest growth-related challenge. The truth is that lead generation isn’t the problem. A lack of a solid lead nurturing strategy prevents prospects from becoming clients. The goal of nurturing leads is to build strong relationships with potential clients, letting them know […]

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Best Link Building Strategies for SEO

Getting your fitness business found online can be a challenge. With so much competition, you’ll need to be on top of your SEO (search engine optimization) game to reach those coveted first page slots on Google to help more clients discover your services. A vital part of SEO is attracting […]

questions fitness members ask, fitness owner and client

5 Questions Fitness Members Ask and How to Answer Them

Converting leads into clients is among the top challenges business owners face year after year. Once a client commits to your business, it’s your job to build their experience to keep them loyal. There’s a reason why 86% of consumers are willing to pay more for a great experience. That […]

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How to Run Outdoor Bootcamps

The pandemic has given rise to outdoor exercise more than ever before. Over 72% of gym members said running and other outdoor bootcamp workouts were now their most preferred way to achieve their fitness goals. According to the American College of Sports Medicine’s annual survey, outdoor fitness and group training […]